{"id":4666,"date":"2024-06-29T13:03:49","date_gmt":"2024-06-29T20:03:49","guid":{"rendered":"https:\/\/titleregistrar.com\/?page_id=4666"},"modified":"2024-06-30T11:42:35","modified_gmt":"2024-06-30T18:42:35","slug":"about-the-title-registrar","status":"publish","type":"page","link":"https:\/\/titleregistrar.com\/?page_id=4666","title":{"rendered":"About the Title Registrar"},"content":{"rendered":"

The landscape of the media and entertainment has been changing.\u00a0 Spurred by new technologies, and a nascent independent film movement, more content of more types is being created by more people for more platforms.\u00a0 \u00a0In addition to 100 years of legacy content, distribution models are more complex, diverse and decentralized than ever.<\/p>\n

You can probably see where this is going.\u00a0 There are vastly more parties throughout the world creating and distributing entertainment content–movies, videos, television series, podcasts, games, radio shows, events,\u00a0 and more that haven’t come to be yet.<\/p>\n

Long-tail distribution enables venues for legacy or narrowly-focused content: and business models that can offer them, if efficiently organized.\u00a0 \u00a0Globally-distributed content proliferates different versions offering different languages, edits, and formats.<\/p>\n

EIDR is the key to making all of this possible.\u00a0 And manageble.<\/p>\n<\/div><\/section><\/div>\n

The entertainment industries have undergone (and continues to experience) a vastly more complex media environment compared to as recently as fifteen or twenty years ago.\u00a0 \u00a0Gone are the days when a production had to deal with two distributors–one domestic and one for the rest of the world.\u00a0 There are hundreds<\/em> of OTT channels in the world, each licensing content from potentially\u00a0dozens<\/em> of providers.<\/p>\n

Distribution can be to theaters, to streaming services, for purchase or download, direct sale or intermediated.\u00a0 As options proliferate, so do opportunities.<\/p>\n

That’s a lot to keep track of, and it is the reason that EIDR was created.\u00a0 There is an absolute need in the marketplace for companies in the entertainment supply chain to be able to exchange information about content precisely and efficiently.<\/p>\n

EIDR Identification is the vehicle by which this can be done.\u00a0 \u00a0An EIDR ID can be used to absolutely identify not just a work of entertainment, but its version, language, and edit.<\/p>\n<\/div><\/section><\/div>\n

Our mission<\/strong><\/h3>\n

\"\"<\/strong><\/p>\n

The media landscape was, for a long time, dominated by large, concentrated, capital-intensive and unionized companies that could afford to leave a lot of money on the table.<\/p>\n

It’s different now.\u00a0 \u00a0Some people are shooting movies on their iPhone.\u00a0 A podcaster might create a nation-wide show in their living room using\u00a0mostly free software.\u00a0 Digital cinema has reduced the cost of making video content, and allowed more voices to flourish.<\/span><\/p>\n

This day was a long time in coming.\u00a0 And it promises that more creative voices will be able to bring their works to the marketplace.\u00a0 \u00a0And EIDR identification is the essential piece of infrastructure that will allow that to happen.<\/p>\n

It is our core mission to be the means by which EIDR identification–and the benefits it enables–be available to\u00a0everyone<\/em>:\u00a0 the indies, the little guys, and the millions of visionaries that bring creative products to the world.<\/p>\n<\/div><\/section><\/div>

<\/h3>\n


Our history<\/strong><\/h3>\n

Curt Mayers, the founder of The Title Registrar, has worked on back-end operations for the movie and record industries–as well as more boring sectors like banking and health care–for his entire career.<\/p>\n

\"\"<\/h3>\n

He provided some early technical support for EIDR, and came to appreciate it’s ability to transform the media industries, and their models of production, cooperation, and distribution.\u00a0 Since most distribution of media is digital, EIDR represented a well thought-out means of automating the back end and supply chain of entertainment products.<\/p>\n

Because of EIDR’s membership-based structure, and its API-based service stack, there was no practical way for the many producers, distributors and outlets to participate fully in the EIDR infrastructure.\u00a0 \u00a0 The Title Registrar was created to overcome that, and to provide access to EIDR benefits for the small- and medium-sized enterprises that are now driving the M&E\u00a0 landscape.<\/p>\n

Our first version of the Title Manager was released in 2017, and has undergone continuous improvement since then, to make it faster, simpler to use, and more accessible.\u00a0 Since then, we have added bulk services (matching existing catalogs to the EIDR registry, and registering those titles not already in the EIDR registry), and an API resolution service to aid integration automation.<\/p>\n<\/div><\/section><\/p>\n


Our Plans<\/strong>\"\"<\/h3>\n

Our vision at our founding was to make EIDR identification universal.\u00a0 \u00a0Once it is, the media landscape is transformed.<\/p>\n

We will be working with studios, distributors, software vendors, trade associations and intermediaries to help spread the word, and set the<\/p>\n

groundwork for making the entertainment industry more efficient, more innovative and more diverse.<\/p>\n

We understand that what we do is unglamourous and not particularly exciting.\u00a0 We like to analogize it to making concrete:\u00a0 it is uninspiring, but fundamental to creating the modern world–highways, buildings, bridges, canals.\u00a0 Similarly, EIDR is a critical piece of infrastructure:\u00a0 it will set the stage for waves of innovation and globalization that will, ultimately, change everything.<\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-4666","page","type-page","status-publish","hentry"],"yoast_head":"\nAbout the Title Registrar - The Title Registrar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/titleregistrar.com\/?page_id=4666\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About the Title Registrar - 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